Media Release – Monday 28th November, 2011

UK’s GMG Radio Group launch Real Radio Auction with Australia’s inXcess Pty Ltd

With the setup of inXcess’s United Kingdom operations, inXcess have partnered with GMG Radio Group to launch an online event auction with their Real Radio brand stations in Scotland, Wales and North West England.

Real Radio Auction started Friday 25th Nov, 7am local time at www.realradioauction.co.uk and bidding will close 5th Dec, 9pm.

With over £800,000 of products and services available including two luxury holiday lodges in Scotland, a new model Toyota Yaris and a selection of Home Electronics from Sony, inXcess and GMG are confident Real Radio Auction will be a success.

GMG Radio’s Group Managing Director Andy Carter has stated; “This is a great way of offering our listeners everyday products and services at bargain prices and of introducing new clients to the benefits of using radio as part of their marketing strategies. At a time when cash-flow is tight, this offers a ‘win/win’ solution for both consumers and clients and a new revenue generation stream for our stations.”

In addition to their success in New Zealand and South Africa, inXcess Pty Ltd have already demonstrated the strength of the program here in Australia with various News Limited titles and The West Australian’s Click2Bid, thus enabling GMG to confidently trial the innovative program with their three largest stations.

inXcess Pty Ltd Managing Director, Cheryl Newsom commented “it’s very exciting to have a new market embrace this online platform. Having researched the United Kingdom for some time, it is very satisfying to finally see results and be gaining new clients”.

Currently over 5,500 bidders have registered for Real Radio Auction – an indication of the strong community support for the local online initiative.

Further information please contact:

Katrina Gay,
Marketing Manager,
inXcess Pty Ltd,
0429 996 008

Download this media release as a Word doc: Media Release_Nov 2011_GMG